What is digital signage?
Digital signage is the use of screens to broadcast advertising or multimedia content in an attention-getting way that traditional posters and noticeboards never could. This technology is growing because no other media makes it possible to deliver dynamic content in the right location at the right times for maximum impact.
Digital signage can be used for directing visitors, employee messaging. communications and advertising and promotion in a wide range of applications: schools, restaurants, break rooms, call centers, hospitals, logistics centers, meeting rooms, health clubs -virtually any public space or network.
Companies use digital signage to welcome visitors, show meeting schedules or tell employees what's for lunch. Students use interactive signage on touchscreens to find their way around. Screens can show local weather and traffic so that people can plan their commutes. What you show is really only limited by what you can imagine and create.
Compared to traditional printed signage, digital signage enables you to reach audiences more effectively in real time with the ability to update content on the fly even from an off-site location.
We offer training and content management services on all digital signage systems.
Why would I want to use digital signage?
Digital signage is the best choice for reaching large audiences. It’s better than traditional printed posters and bulletin boards because:
• Eye catching and entertaining
Digital signage is a unique and creative way to attract attention.
The initial costs for the sign may be a lot more than what a printed advertisement but money will be saved as no printing is needed further down the line.
• Content easily updatable
The ability to update content at the click of a finger is a great feature. For example, a hospital could utilize a series of digital signs that display if there are delays with appointments.
• Influence purchasing decisions
A digital display that uses a combination of high quality images and videos can have a powerful influence on buying decisions.
• Showcase work
A slide show can be set up to allow prospective clients to view some completed projects.
Digital signage is the perfect mechanism to project the right image to visitors, clients and employees.
Digital signs can be updated instantly with content created and controlled by you which will be shared with anyone who comes into your offices and other business sites.
|•||Company branded - Use your company logo and colour scheme to create a branded environment|
|•||Easy to use - Update in seconds|
|•||'Welcome' message and direction info - Can be tailored to visitors or groups of visitors|
|•||Flexible screen layout - Quick and simple to create new layouts|
|•||Live web pages - Show local weather and travel information|
|•||Show promotional videos|
|•||Play all media types - Images, video, live TV, text and more|
To view examples of what you can achieve with our products and services and to browse the digital signage systems we offer please select a category below: